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DESIGN. QUALITY. INNOVACY.

SUSTAINABILITY.

AHEAD OF TIME.
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Softreflector- Leader in the Dark!

Founded 2002, renamed to Softreflector LLC at 2003 ...

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We are the evolution in pedestrian safety-security field - we are the future! EST. 2002 and still going strong😎 #safetyfirst #sustainability #madeinestonia #lifestyle #ambiente #design #product #production #greatideas

We are the evolution in pedestrian safety-security field - we are the future! EST. 2002 and still going strong😎 #safetyfirst #sustainability #madeinestonia #lifestyle #ambiente #design #product #production #greatideas

💖 Stay safe, stay visible! Whether it’s a walk with loved ones or a late-night adventure, let’s shine bright in the dark! ✨ Your safety is our heart’s priority. 💡 Visibility saves lives—spread love and light wherever you go! #StaySafe #VisibilityMatters #HeartsInTheDark #LoveAndLight 💛

💖 Stay safe, stay visible! Whether it’s a walk with loved ones or a late-night adventure, let’s shine bright in the dark! ✨ Your safety is our heart’s priority. 💡 Visibility saves lives—spread love and light wherever you go! #StaySafe #VisibilityMatters #HeartsInTheDark #LoveAndLight 💛

✨ Meet Pipi, the cutest Papillon rocking our reflective crown collar tag! 👑✨ Safety and style in one—keeping your furry friend visible to drivers in the dark 🌙🚗 #StaySafe #ReflectiveStyle #CrownTag #DogSafety #estoniandesign #businessgifts #heijastin #corporategifts #madeinestonia #advertising #papillon #kingitus @_sacred.paws

✨ Meet Pipi, the cutest Papillon rocking our reflective crown collar tag! 👑✨ Safety and style in one—keeping your furry friend visible to drivers in the dark 🌙🚗 #StaySafe #ReflectiveStyle #CrownTag #DogSafety #estoniandesign #businessgifts #heijastin #corporategifts #madeinestonia #advertising #papillon #kingitus @_sacred.paws

Parking Meters that Make a Statement 🚗💡

For over 15 years, we’ve been creating parking meters—not the reflective kind, but the kind that keeps you safe from parking tickets! 🅿️✨

Our meters come in all sorts of shapes, and yes, you can customize your own! Choose from two durable options: sticker (no stains or fading) or plastic. 🛠️

Stay safe, stay ticket-free, and make a statement with your custom parking meter!

#ParkingSolutions #CustomParkingMeters #DistributorOpportunities #CityParking #ParkingInnovation #StreetSafety #ParkingManagement #NoParkingTicket #SmartParking #B2Bsolutions #PublicSafety #UrbanPlanning #ParkingTech #FreeParkingTime #CustomizableProducts

Parking Meters that Make a Statement 🚗💡

For over 15 years, we’ve been creating parking meters—not the reflective kind, but the kind that keeps you safe from parking tickets! 🅿️✨

Our meters come in all sorts of shapes, and yes, you can customize your own! Choose from two durable options: sticker (no stains or fading) or plastic. 🛠️

Stay safe, stay ticket-free, and make a statement with your custom parking meter!

#ParkingSolutions #CustomParkingMeters #DistributorOpportunities #CityParking #ParkingInnovation #StreetSafety #ParkingManagement #NoParkingTicket #SmartParking #B2Bsolutions #PublicSafety #UrbanPlanning #ParkingTech #FreeParkingTime #CustomizableProducts

Small yet effective and practical. RLA - reflective lace accessories. Refined, stylish and functional. #staysafe #madeinestonia #eestidisain #ärikingitused #helkur #giveaway #heijastin

Small yet effective and practical. RLA - reflective lace accessories. Refined, stylish and functional. #staysafe #madeinestonia #eestidisain #ärikingitused #helkur #giveaway #heijastin

🖤 Stand Out. Stay Safe. Shine On. 🖤

This season, elevate safety with style. Our premium reflectors are not just about visibility—they’re about making a powerful statement. Whether you’re on the move or making an impression, our designs ensure you’re seen with confidence.

✨ Perfect for giveaways, corporate gifts, and retail collections. Proudly crafted in Estonia, merging quality with bold aesthetics. ✨

Let’s light up the streets together. Equip your customers with safety they’ll love to wear. Contact us today to explore our collection or creating something new and start shining bright.

📩 Partner with us and elevate your offering. 📩

#BeSeen #ReflectYourStyle #EstonianDesign #safetywithstyle

🖤 Stand Out. Stay Safe. Shine On. 🖤

This season, elevate safety with style. Our premium reflectors are not just about visibility—they’re about making a powerful statement. Whether you’re on the move or making an impression, our designs ensure you’re seen with confidence.

✨ Perfect for giveaways, corporate gifts, and retail collections. Proudly crafted in Estonia, merging quality with bold aesthetics. ✨

Let’s light up the streets together. Equip your customers with safety they’ll love to wear. Contact us today to explore our collection or creating something new and start shining bright.

📩 Partner with us and elevate your offering. 📩

#BeSeen #ReflectYourStyle #EstonianDesign #safetywithstyle

Right quality reflector gives you freedom.
Freedom without worrying if ´they’ see me - you know `they’ do.
Our reflectors are a statement with style.
If you’re a business, looking for the giveaways with best quality, a true gift which actually saves lives, look no more - you’ve found it.
Just tell your partner, the professionals who make your every wish come true. They will help you to create something stylish yet practical - with our help!
#reflectors #producer #madeinestonia #thebestreflectors #saveslives #autumn #bevisible #giveaways #heijastin
#reflex #refleks #softreflector #retail @distributors

Right quality reflector gives you freedom.
Freedom without worrying if ´they’ see me - you know `they’ do.
Our reflectors are a statement with style.
If you’re a business, looking for the giveaways with best quality, a true gift which actually saves lives, look no more - you’ve found it.
Just tell your partner, the professionals who make your every wish come true. They will help you to create something stylish yet practical - with our help!
#reflectors #producer #madeinestonia #thebestreflectors #saveslives #autumn #bevisible #giveaways #heijastin
#reflex #refleks #softreflector #retail @distributors

Friends! The year has flown by and we are happy to be back at the PSI 🤩 Hope to see You in hall 10, booth D41 for the next days 🩵🍪

Friends! The year has flown by and we are happy to be back at the PSI 🤩 Hope to see You in hall 10, booth D41 for the next days 🩵🍪

It’s been few years since participating at the PSI (Düsseldorf). It is time for our return, it feels right. World is ready for our present - your future - again💫 #staysafe #wearethebest #innovative #trustworthy #madeinestonia #btob #wearesafety #embracinglife

It’s been few years since participating at the PSI (Düsseldorf). It is time for our return, it feels right. World is ready for our present - your future - again💫 #staysafe #wearethebest #innovative #trustworthy #madeinestonia #btob #wearesafety #embracinglife

Life is precious. We should recognise, register and appreciate every single moment. One tiny thing each one of us can do, is to take care of one another - if not for ourselves, then for your loved ones. We have produced pedestrian reflectors for over 20 years, we are the leader in this sector, we know how fragile human life is and we know what it takes to make a good quality product which will probably save your life in traffic one day. It doesn’t matter if you think you are big character enough and everyone sees you anyway. From dusk till dawn, without a proper reflector, you are just a shadow. Don’t ruin your life cutting corners over that perspective, you will thank that small reflector later 😉 #softreflector #reflex #refleks #bevisible #traffic #livesmatter #autumn #winter #dontbeashadow #madeinestonia #estonia #friends #family

Life is precious. We should recognise, register and appreciate every single moment. One tiny thing each one of us can do, is to take care of one another - if not for ourselves, then for your loved ones. We have produced pedestrian reflectors for over 20 years, we are the leader in this sector, we know how fragile human life is and we know what it takes to make a good quality product which will probably save your life in traffic one day. It doesn’t matter if you think you are big character enough and everyone sees you anyway. From dusk till dawn, without a proper reflector, you are just a shadow. Don’t ruin your life cutting corners over that perspective, you will thank that small reflector later 😉 #softreflector #reflex #refleks #bevisible #traffic #livesmatter #autumn #winter #dontbeashadow #madeinestonia #estonia #friends #family

Make sure Your family members are safe with Softreflector’s reflectors. We are the best. We do the best. Actually, we do even more: sustainable production and sustainable products 😎 And everybody knows if You do not wear a reflector, you’re out of fashion. #safetyfirst #reflective #scandinaviandesign #scandinavianstyle #fashion #heijastin #reflex #refleks

Make sure Your family members are safe with Softreflector’s reflectors. We are the best. We do the best. Actually, we do even more: sustainable production and sustainable products 😎 And everybody knows if You do not wear a reflector, you’re out of fashion. #safetyfirst #reflective #scandinaviandesign #scandinavianstyle #fashion #heijastin #reflex #refleks

Exhibiting at one of the world’s most powerful exhibition Spielwarenmesse. Proud to be here and it seems the feelings are mutual with visitors - they are happy to see us here again 😘 safety and quality does matter! Ps! We’re known by innovation and always being one step ahead of presence, therefore it shouldn’t surprise you that we’ve done it again! At this exhibition we’re proud to reveal our new biodegradable collection which will definitely turn heads 😎 #safety #biodegradable #reflector #sustainability #beseen #bevisible

Exhibiting at one of the world’s most powerful exhibition Spielwarenmesse. Proud to be here and it seems the feelings are mutual with visitors - they are happy to see us here again 😘 safety and quality does matter! Ps! We’re known by innovation and always being one step ahead of presence, therefore it shouldn’t surprise you that we’ve done it again! At this exhibition we’re proud to reveal our new biodegradable collection which will definitely turn heads 😎 #safety #biodegradable #reflector #sustainability #beseen #bevisible

We’re here! Exhibiting at Spielwarenmesse again. Our products and booth really stand out as always. We’re introducing our new biodegradable collection and it’s receiving a great feedback from the visitors. All our products meet the new PPE standard EN 17353:2020 Safety does matter! #spielwarenmesse #nuremberg #exhibitions #biodegradable #EN17353:2020 #softreflector #safety #traffic #bevisible #lifematters #heijastin #reflex #pedestrian #beseen

We’re here! Exhibiting at Spielwarenmesse again. Our products and booth really stand out as always. We’re introducing our new biodegradable collection and it’s receiving a great feedback from the visitors. All our products meet the new PPE standard EN 17353:2020 Safety does matter! #spielwarenmesse #nuremberg #exhibitions #biodegradable #EN17353:2020 #softreflector #safety #traffic #bevisible #lifematters #heijastin #reflex #pedestrian #beseen

Yes, it is Summer but the Autumn is not far either. Microsoft cares and we are proud 😎 #softreflector #safety @softreflector_retail

Yes, it is Summer but the Autumn is not far either. Microsoft cares and we are proud 😎 #softreflector #safety @softreflector_retail

Once again, we are proud to be the producer for Estonian Public Broadcasting safety reflectors. Shine bright and be safe❣️ #eestirahvusringhääling #lasteekraan #vikerraadio #klassikaraadio #raadioteater #etvplus #aktuaalnekaamera

Once again, we are proud to be the producer for Estonian Public Broadcasting safety reflectors. Shine bright and be safe❣️ #eestirahvusringhääling #lasteekraan #vikerraadio #klassikaraadio #raadioteater #etvplus #aktuaalnekaamera

Just Furrit ™ We have it in natural colour as well! Makes You visible and beautiful - life is worth to protect! This furry slap wrap will be soon available in our e-shop and in any respectful retailer store 😉 #softreflector #furrit #refleks #reflex #heijastin #besafe #beseen #madeinestonia #helkur #beseen #estoniandesign #reflective

Just Furrit ™ We have it in natural colour as well! Makes You visible and beautiful - life is worth to protect! This furry slap wrap will be soon available in our e-shop and in any respectful retailer store 😉 #softreflector #furrit #refleks #reflex #heijastin #besafe #beseen #madeinestonia #helkur #beseen #estoniandesign #reflective

Just Furrit ™ Soft. Cute. Comfortable. Beautiful. Proud to present our new invention 😊 soon available in our e-shop and in any respectful retailer store 😉 #softreflector #furrit #refleks #reflex #heijastin #besafe #beseen #madeinestonia #helkur #beseen #estoniandesign #reflective

Just Furrit ™ Soft. Cute. Comfortable. Beautiful. Proud to present our new invention 😊 soon available in our e-shop and in any respectful retailer store 😉 #softreflector #furrit #refleks #reflex #heijastin #besafe #beseen #madeinestonia #helkur #beseen #estoniandesign #reflective

It can’t get more sustainable! Reflector’s packing is a parking meter! So if one is in a country with free parking time - don’t throw the packing away, use it! Perfect for gas stations :) Patented! #softreflector #sustainable #bevisible #refleks #reflex #reflective #traffic #besafe #patented #madeinestonia #giftideas

It can’t get more sustainable! Reflector’s packing is a parking meter! So if one is in a country with free parking time - don’t throw the packing away, use it! Perfect for gas stations :) Patented! #softreflector #sustainable #bevisible #refleks #reflex #reflective #traffic #besafe #patented #madeinestonia #giftideas

It is time! We are ready to present our new collections! Moustache and stars is one of the sets from our Cut Collection. Comes with new packaging and sold in 2 pc sets. Be visible and safe with reflectors You can count on! #softreflector #sustainability #reflective #reflex #refleks #madeinestonia #giftideas #bevisible

It is time! We are ready to present our new collections! Moustache and stars is one of the sets from our Cut Collection. Comes with new packaging and sold in 2 pc sets. Be visible and safe with reflectors You can count on! #softreflector #sustainability #reflective #reflex #refleks #madeinestonia #giftideas #bevisible

Think outside the box! Reflectors are so much fun! We give the maximum for sustainable production so all of us can have brighter future! #sustainability #softreflector #ideafordistributors #refleks #reflex #brighterfuture #madeinestonia #heijastin #registereddesign

Think outside the box! Reflectors are so much fun! We give the maximum for sustainable production so all of us can have brighter future! #sustainability #softreflector #ideafordistributors #refleks #reflex #brighterfuture #madeinestonia #heijastin #registereddesign

Estonian Men Singing Society. Smart men 😉 #loopstrap #reflex #refleks #branding #reflecive #safety #customdesign #madeinestonia #sustainability

Estonian Men Singing Society. Smart men 😉 #loopstrap #reflex #refleks #branding #reflecive #safety #customdesign #madeinestonia #sustainability

We deliver! The best quality reflectors in a customised dignified business gift package, yet focusing on sustainability! Our customers can be proud handing over our made reflective business gifts! #softreflector #reflective #besafe #reflex #refleks #businessgifts #giftideas #besafe #madewithlove #heijastin #certified #madeinestonia

We deliver! The best quality reflectors in a customised dignified business gift package, yet focusing on sustainability! Our customers can be proud handing over our made reflective business gifts! #softreflector #reflective #besafe #reflex #refleks #businessgifts #giftideas #besafe #madewithlove #heijastin #certified #madeinestonia

It is time when people have really discovered the most important thing - spending time outdoors, having a good time and enjoying fresh air! Much more than it used to be for decades! People have started to cherish life, starting to understand how important and fragile it can be. Health shouldn’t never ever have a price tag, quality is very important! This is something where Softreflector never used the easy, cheap crappy way - we’ve always led the world with highest quality visibility materials - so You would stay alive! Because each person matters! Here we show most practical high-viz product, a loop strap. Once You put it on, You will never loose it and are visible in the dark for the car drivers all times! This is a series for promotional loops, soon we’ll release one for retail - even family kits! We’ll keep you posted 😉 Be safe, be healthy! Made in Europe, with a heart❣️#safety #reflex #refleks #heijastin #madeinestonia #askfromadistributor #besafe #giftideas #reflective #helkur

It is time when people have really discovered the most important thing - spending time outdoors, having a good time and enjoying fresh air! Much more than it used to be for decades! People have started to cherish life, starting to understand how important and fragile it can be. Health shouldn’t never ever have a price tag, quality is very important! This is something where Softreflector never used the easy, cheap crappy way - we’ve always led the world with highest quality visibility materials - so You would stay alive! Because each person matters! Here we show most practical high-viz product, a loop strap. Once You put it on, You will never loose it and are visible in the dark for the car drivers all times! This is a series for promotional loops, soon we’ll release one for retail - even family kits! We’ll keep you posted 😉 Be safe, be healthy! Made in Europe, with a heart❣️#safety #reflex #refleks #heijastin #madeinestonia #askfromadistributor #besafe #giftideas #reflective #helkur

May we represent: our new ENDANGERED Origami collection 2020. Three highly endangered species: Amur Leopard, Black&Chestnut Eagle and Red Panda. We feel it is so important to increase acknowledgement of creatures who cannot speak for themselves. Underline of this collection is about individuals as well - each one of us is endangered as there is only one of each person. So lets save and let to be saved - in wild and in streets! #endangeredspecies #origami #reflectors #safetyfirst #heijastin #fashionaccessories #refleks #reflex #helkur #madeinestonia #estoniandesign #euregistereddesign #spielwarenmesse #amurleopard #redpanda #blackandchestnuteagle @darkaid_llc

May we represent: our new ENDANGERED Origami collection 2020. Three highly endangered species: Amur Leopard, Black&Chestnut Eagle and Red Panda. We feel it is so important to increase acknowledgement of creatures who cannot speak for themselves. Underline of this collection is about individuals as well - each one of us is endangered as there is only one of each person. So lets save and let to be saved - in wild and in streets! #endangeredspecies #origami #reflectors #safetyfirst #heijastin #fashionaccessories #refleks #reflex #helkur #madeinestonia #estoniandesign #euregistereddesign #spielwarenmesse #amurleopard #redpanda #blackandchestnuteagle @darkaid_llc

With our customers, work=fun 😎 #psi2020 #supercustomers #thecoolguys #softreflector @petter.broch @sveinungsve

With our customers, work=fun 😎 #psi2020 #supercustomers #thecoolguys #softreflector @petter.broch @sveinungsve

IDEA/DESIGN/SAFETY - makes a good magazine cover and excellent topic to talk about! #idee #ajakiriidee #reflective #reflectors #reflex #refleks #heijastin #giftideas #design #madeinestonia #helkur #origami #safety @darkaid_llc

IDEA/DESIGN/SAFETY - makes a good magazine cover and excellent topic to talk about! #idee #ajakiriidee #reflective #reflectors #reflex #refleks #heijastin #giftideas #design #madeinestonia #helkur #origami #safety @darkaid_llc

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